Email marketing can help get customers in your door during the slow New Year period. Here are some ideas for what to send your email list in January.
Author: April Maguire
How to Create an Email Marketing Calendar
Creating an email marketing calendar should be a focal point of your email marketing efforts. Here’s why. According to a recent study, around 80 percent of small businesses use email marketing as their main tool for both acquiring new customers and retaining them for the…
How to Build Your Email List
Building an email list of subscribers who want to hear from your business is the key to successful email marketing. Furthermore, email marketing is one of the most cost-effective tools for small business marketing. Here are best practices for creating your email list plus tactics…
How to Use Email Marketing for Customer Retention
Email marketing allows businesses to strengthen relationships with existing customers and clients by providing them with resources, highlighting a business’ value, and upselling them on products and services.
Email Content Ideas for Spring: What to Send to Your List in April and May
Spring is associated with beauty, growth, and renewal. It’s also the perfect opportunity to bid goodbye to the old and welcome all things new, including fresh email marketing content ideas for your company’s email marketing campaign. To capitalize on the season of change, consider shaking…
Email Ideas for Healthcare Professionals
Not only does emailing current and potential patients ensure the information they’re receiving is accurate and beneficial, but it also builds rapport while allowing you to promote products and services in a way that’s cost effective.
7 Email Marketing Campaign Ideas for Professional Organizers
As a professional organizer, an email marketing campaign can be one of the best tools in your arsenal for reaching out to current customers and encouraging new subscribers to give your services a try. Whether your niche is closets or garages, home offices or laundry…
How to Write Subject Lines that Get Opened
There’s an argument to be made that subject lines are the most important component of your marketing emails. Without a clear and compelling subject line, a reader may opt not to open your email, missing your carefully crafted message all together. With the average office…