Email Marketing Ideas
To Power Your Business

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What Is Email Marketing?

Email marketing is a way to communicate with your customers, build relationships, and promote what you sell. And while you are probably familiar with the term, you may not be using it effectively – or at all. Learn important facts about email marketing and how it can benefit your business.

Email = Cost-Effective Marketing

Email has been around as an effective strategy for marketing communications since at least the 1980s. I know, because I started using an email newsletter in 1988 to market a business forum I was running…read more

Email Marketing Glossary

Are some email marketing terms unfamiliar to you? Find the definitions in our email marketing glossary.