How often should your business send emails during the holiday season? Follow these best practices as you plan your holiday email campaigns. This page contains affiliate links from which we may make a commission if you make a purchase through the link. Learn more. Holiday…
Author: Katheryn Labosky
How to Improve Email Open Rates
Email open rates are one indicator of how successful an email marketing campaign is. Here are factors that improve your email marketing campaign open rates. How to improve your email open rate is a question of major concern for many businesses. It’s of particular concern…
2023 Email & Marketing Calendar Dates
Holidays and special days that get national publicity are great opportunities for promotions. Although the major holidays usually receive the most attention from marketers, other holidays exist that are good candidates for adding to your email and marketing calendar. Among them are Federal holidays, religious…
Holiday campaign ideas
Wondering what kind of email campaigns you should be sending during the holidays and when to send them? This seasonal email guide will help. What to Send Your List during the Holidays As a business owner, you know that holiday email marketing campaigns can help…
27 Email Marketing Mistakes to Avoid
Are you making any of these common email marketing mistakes? If so, your mistakes could be sabotaging your campaigns, causing your mailings to be unopened, deleted, or worse, marked as spam. Email marketing mistakes can doom a business’ efforts to reach and engage their audience.…